FOR IMMEDIATE RELEASE
Edmunds.com Anticipates Sub Nine Million September SAAR; Updates "Cash for Clunkers" Hangover Analysis
SANTA MONICA, Calif. — September 3, 2009 — Edmunds.com, the premier online resource for automotive information, forecasts that the first two weeks of September will have a SAAR (Seasonally Adjusted Annual Rate) of 8.4 million. Included in this forecast are approximately 30,000 "hold-over" Cash for Clunkers orders that will be delivered.
According to Edmunds.com Senior Analyst David Tompkins, PhD, "If the entire month of September plays out like our forecast predicts, we're looking at a SAAR of under 9 million. But the most likely scenario is that the pace of improvement will pick up through the month."
For more information, please visit Edmunds' AutoObserver.com story titled "Cash for Clunkers Hangover Socks Early September Sales, Edmunds.com Forecasts" at http://www.autoobserver.com/2009/09/cash-for-clunkers-hangover-socks-early-september-sales-edmundscom-forecasts.html.
About Edmunds Inc. (http://www.edmunds.com/about/)
Edmunds Inc. publishes four Web sites that empower, engage and educate automotive consumers, enthusiasts and insiders. Edmunds.com, the premier online resource for automotive consumer information, launched in 1995 as the first automotive information Web site. Its most popular feature, the Edmunds.com True Market Value®, is relied upon by millions of people seeking current transaction prices for new and used vehicles. Edmunds.com was named "Best Car Research Site" by Forbes ASAP, has been selected by consumers as the "Most Useful Web Site" according to every J.D. Power and Associates New Autoshopper.com Study(SM), was ranked first in the Survey of Car-Shopping Web Sites by The Wall Street Journal and was rated "#1" in Keynote's study of third-party automotive Web sites. Inside Line launched in 2005 and is the most-read automotive enthusiast Web site. CarSpace launched in 2006 and is an automotive social networking Web site. AutoObserver.com launched in 2007 and provides insightful automotive industry commentary and analysis. Edmunds Inc. is headquartered in Santa Monica, California, and maintains a satellite office in suburban Detroit.