When buying this car, I had also seriously considered and test drove the Audi Q5 and BMW X3.
While all nice vehicles, I felt the Volvo had the best balance of performance, utility, and price.
And it simply projects more attitude than the Audi and BMW.
After 1500 miles, I have been very happy.
Acceleration and handling are great for a crossover, and the car feels so solid and secure when driving.
Also, interior comfort is top notch---I had heard good things about Volvo seats, and a recent 6 hour drive proved to me how comfortable the XC60 seats are.
Styling (interior and exterior), acceleration and handling, comfortable seats, solid and secure feel, good cargo capacity as compared to the competition, luxury without arrogance, a lot of standard featues as compared to the competition
I have the new Sensus infotainment system, but it was still a little bit of a learning curve to understand all the system's functionality;
the base audio system doesn't blow me away; I wish rear-view camera was either standard or would have been available as a stand-alone option