I wanted a simple, reliable, comfortable, economical auto. The Yaris is perfect for the job. Great looks, Toyota dependability, excellent fuel economy and I think it handles well. I'm not comparing it to models with lots of options so my rating reflect this. I didn't want abs or electronic stability control (ESC). That doesn't take the place of a good driver.
Toyota reliability and great fuel economy. It's also fun to drive. I just sold my gas guzzling Dodge Hemi pickup and it was a big change but I like it. Every time I fill the tank I save $60.