Have had this car for 2 years now and clocked 20k miles on it. From the outside the Sport package is quite handsome and aggressive. I don't even mind the tire on the door. Then you get in and drive it. The 4 cyl/4 speed gets the job done, but there is no joy. The handling is good for a Sport Ute but can be jarring and at times uncomfortable particularly on long trips. Tight cabin for a 6' tall guy. Interior bits are cheap. There's plenty of space for your stuff which is why we purchased the car, but coming from a '04 BMW 325i this car is a little disappointing and leaves me longing for days of yore. Toyota cheaped out on this car and it shows.
Styling, space, economical to operate and a little bit of tossability. 4wd.
30 more horses and torque and a 5-6 speed auto with manual mode (seems right for a sport package). Road noise reducing measures (car's a bit of a tin can). A decent set of speakers. Better suspension tuning. Under-steer reduction. Toyota Performance Parts would be nice.