Here in the northern plains it's about extremes. Snow, cold, heat, wind, and distance. 40 miles to the nearest hospital. 60 miles to the nearest Wal-Mart. Getting there and back in the winter, can be a matter of survival. For fun times, and weekend exploring, the FJ will go most anywhere you ask it to. Although, not perfect, what it does do, it does very well. Comfortable on the highway, and competent when the going gets tough. Visibility and economy, are non-issues, given the overall package. Had 4 Jeeps over the last 30 years, and they never let me down. The FJ fits my needs, and I'm very happy with it.
Affordability, utility, dependability, all terrain capability, fun to drive on and off road.