Just picked up a 2010 Magnetic Gray Metallic SE V6. Loaded with everything minus Navigation. Considered the Mazda6, Altima, and Acura TSX. This car is very smooth and very quick. The V6 is silky. Does not handle like a sports car, but then again, it's not one. However, it is a perfect car if you're looking for a smooth ride, nice features, a touch of luxury, and some serious heart racing acceleration with the V6.
Engine performance, exterior looks, extremely smooth ride, Toyota reputation.
Seats need to be deeper. I am only 5'9'' and I feel like my legs hang way off the front. Maybe I just need to adjust from my old car. The upgraded JBL sound system is subpar. My 2006 Civic EX has a much better system from the factory. I realize this isn't important to most people though.