
 |
2001 BMW 3 Series 330i Rwd 4dr Sedan (3.0L 6Cyl 5M)
(vehicle detail)
Ups: Best in class combination of luxury and sport; sexy looks; flawless fit and finish.
Downs: Expensive.
Base MSRP of Test Vehicle: $34,560
(including destination charge)
Options on Test Vehicle: Black Leather Seating ($1,450); Automatic Transmission ($1,275); Sport Package ($1,200 includes M-spoke alloy wheels, performance tires, sport suspension, leather multi-function steering wheel, sport seats; M aerodynamic package); Power Moonroof ($1,050); CD player ($200).
MSRP of Test Vehicle: $39,735
(including destination charge)
|
|

(Enlarge photo)
BMW's current 3 Series is one of the best-looking sedans currently on the market. (Photo by Scott Jacobs)
|

(Enlarge photo)
Some may call the interior stark, but we say it's purposeful. (Photo by Scott Jacobs)
|

(Enlarge photo)
The 17-inch wheels give the 330i an aggressive look. (Photo by Scott Jacobs)
|
|
|
|
|
Comparison Tests
2001 Entry Level Luxury Sport Sedans Comparison Test
Second Place - 2001 BMW 330i
By Liz Kim
Date Posted 07-03-2001
Video highlights of this vehicle
Tom and Nicole broke up. Lionel Ritchie has a new album out titled Renaissance.
And the BMW 330i didn't win our entry-level luxury sport sedan test, a segment
that it created. Has the world gone mad?!
Many tears were shed by BMW loyalists, who, to this day, wander in a daze. Denial
ain't just a river in Egypt, you know. How did this happen?
It's the money, baby. At $39,735, it's the second most expensive car in the test.
And it still came equipped with manual seats. It lost a full 4 percentage points
in this respect, and although it excelled in all other evaluation areas over the
Acura, it could not overcome the price handicap. Ultimately, it lost to the Acura
by a mere half a percentage point; had we not been retentive and rounded to the
nearest ones rather than tenths, the Bimmer and Acura would be tied.
Other variable factors negatively affected the Bimmer's placement, which left
us uttering "if only"s that would have prodded the BMW to the usual top spot:
If only...they didn't lighten the steering. Whereas before, this was Bimmer's
strong suit, often garnering 10s across the board, only generous editors gave
the 330i a 9. One even gave it a 6, saying that the overboosted steering was simply
an atrocity. Well, not quite. While it still provided copious road feel and quick
turn-in, all of our editors stated that it was simply too light, almost to the
point of being darty on the highway. This point may have been further highlighted
by the fact that in our rotations of driving the cars back to back the BMW followed
the Cadillac Catera (with its heavy steering), warping our perceptions further.
We all mourned the loss of the Bimmer's perfectly weighted steering, and when
perfection is marred merely for the appeasement of the effete masses who pout
that twirling their "Beamer" into a parking space hurts their po' wittle wrists,
well, we get irked.
If only...the brakes weren't malfunctioning. Our model took 126 feet to arrest
the car from 60 to 0. It's still a good number, but we're used to seeing 120 for
a 3 Series. During one of our braking runs, the right-rear wheel actually locked
up and a plume of smoke came from the tire, and during normal city driving, the
brake pad squealed a-plenty. Unfortunate, we know, but we had to work with what
we were given.
The brake pedal still exhibited excellent feel, though, and in all other instances,
the four-disc setup stopped straight and true, with no fade even after a downhill
twisty road. In conjunction with the brakes, the Dynamic Stability Control system
corrects vehicle path miscalculations, and in case those don't work, the BMW provides
a Head Protection System that protects the front passengers' noggins from impacting
the side windows.
If only...it had the power seats instead of the leather package. In our estimation,
the standard leather-like vinyl feels just as nice, if not nicer, than the rough,
ridiculously pricey leather ($1,450) covering the seats. If it were up to us,
we'd forgo the cowhide, spend $945 on power seats, and blow the remaining $500
on BMW logo-ed polo shirts. OK, not really. But we were utterly flabbergasted
that both leather and power seats are optional items and felt foolish manually
adjusting the seats on our $40,000 test car.
Inside, we found that all of its controls had perfect weighting and positive engagement.
All the buttons are purposeful and functional, all windows and sunroof are one-touch
open and close, but we took issue with the fact that the CD player is an option,
and you can't pay to get an in-dash CD changer. The climate control isn't dual
zone, and xenon headlamps are a $500 option that wasn't on our test car.
The BMW is meager in terms of passenger/cargo accommodations. It provides rear
passengers 34.6 inches of legroom, putting it slightly above midpack, but editors
claimed that the seats were very comfortable. The baby seat fit well, with little
lateral movement and space enough for handle clearance. No cupholders here for
back seat drivers, but the small ashtray could be used as storage space. The trunk
is one of the smallest, with only 10.7 cubic feet of space, but the boot opens
with gas-type struts to reveal a wide opening and a tool kit, storage bins and
cargo hooks. Fold-down seats are an option, as is a ski pass-through. Neither
was on our test car.
Yet despite all these faults, the 330i came this close to keeping its title.
How do we love thee? Let us count the ways. The BMW isn't about flashy gadgetry;
it's about what lies underneath the skin.
Since BMW redesigned its 3 Series for the 1999 model year, we've been struck by
the thunderbolt, and we've been smitten ever since. This car inspires more effusiveness
than any other. Many on our staff maintain that it's the best modern sport sedan
ever created, with a perfectly balanced chassis and a suspension setup so flawlessly
taut yet compliant that it is as if the boys from Bavaria commissioned David Blaine
to design the front-strut/rear multilink setup.
We didn't so much drive as fly down the curvy road of our test loop; the car provided
equal parts of daredevil confidence and sheer exhilaration. With the stiffened
componentry of the sport suspension package, such as that on our test car, the
Bimmer is as equally at home commuting back and forth as it is on the racetrack.
Overengineered? Perhaps, but you never stop appreciating it.
And that incredible engine...the inline six makes the sweetest exhaust note this
side of $50,000, a symphony of whirrs and growls that seductively implore you
to push it harder. And power delivery of the 3.0-liter powerplant? The double-VANOS
valve timing system ensures that the 225 ponies and 215 foot-pounds of thrust
are delivered seamlessly; it's like cutting through the purest rendered goosefat.
OK, this probably only appeals to foodies, but hopefully it connotes an image
of creamy smoothness.
Even though it has less displacement and outlook than our victor, it still trailed
the Acura by a mere 0.1 seconds in the 0-to-60-mph acceleration run and ran the
quarter-mile at the same speed and time. It was outhandled in the slalom run by
the wiry Lexus, running at 63.8 mph, but still posted an excellent number. And,
doggone it, it's just a much more attractive car; its design earned perfect 10s
across the board, save for one 9. Wrapped in festive Bright Red paint, it was
truly the prom queen of this boutique crowd.
The five-speed automatic isn't a compromise, even for performance-lovers. It shifts
exactly when the driver thinks it should without missing a beat. In manual mode,
correctly placed on the driver side with an up-down engagement, it engages slightly
slower than the E-Shift of the Lexus IS 300, but otherwise, this is pretty much
a perfect example of how an automanual transmission should behave.
The BMW 3 Series achieved iconic status as the entry-level luxury sport sedan
in the mid-80s, and since then, everyone else has been playing catch-up.. For
that, the automotive world will be eternally beholden. In its base form, it's
already chock-full of luxuriousness; however, getting it gussied up to match the
superficial gee-whiz factor of some of the others in the test requires a pretty
penny. If you have the means, the BMW offers a no-compromises package. Simply
put, this is the best car in the class.
Second Opinions:
Technical Editor Miles Cook says:
What can possibly be stated about the current 3 Series BMW that hasn't already
been said in terms of praise? You've heard it all before, and it nevertheless
applies to our Bright Red tester.
All the superlatives still hold true. Flawless in-line six? Still there. Unflappable
suspension and brakes? No problem. Upper-crust materials and build quality? Haven't
gone anywhere. Beautiful shape and German-marque cachet? Nothing's changed here.
Perfectly weighted steering? Yeah sure, umm, oh wait a second. Nothing stays perfect
forever.
While the BMW 330i remains one of the finest driving cars in the world with its
225-horsepower engine (only 15 less than the previous generation M3), it has been
knocked off its perch a little bit by the Acura TL, now an outstanding car in
its own right. While the Bimmer's steering is a little less wonderful than it
used to be, I'd still be mighty happy with this 3 and almost call the lighter
steering a wash when you get those truly stunning 17-inch sport package wheels
instead. Make mine a strippo in light blue, with a five-speed manual and the sport
package, and I'd have nice day for the rest of my days.
Senior Editor Brent Romans says:
Wow. What a great car. As we were conducting this test, I realized that there
were two groups of cars: There were the cars you had to drive because they were
in the test, and there were the cars you wanted to drive. Of the latter
group, the BMW stood above the rest, a Bright Red buoy in a sea of Light Parchment
Golds and Millennium Silver Metallics.
The 330i accelerates hard, brakes hard and gleefully romps through corners. The
steering, though not as good as the 2000 328i's, is still excellent. If you like
to drive, get this car with the manual transmission and sport package. You won't
regret your buying decision.
Now, having said that, let me temper my enthusiasm a little by bringing up the
prickly issue of price. From a sporting standpoint, I think the IS 300 is a better
deal. It provides an almost equal amount of driving pleasure as the 330i, and
you can pick one up for just a tad over $30,000. The 330i is going to cost at
least five grand more. And if you like to drive, enjoy a nicely appointed interior
and want to stick to a low-cost budget, the Acura TL Type-S is superior to the
BMW in my opinion.
My advice? If you don't mind spending the extra cash, go with the BMW.
Editor-in-Chief Christian Wardlaw says:
If Webster's defined the phrase "entry-level luxury sport sedan," a photo
of the 2001 BMW 3 Series would certainly accompany the entry. Those crafty Bavarians
have imbued the taut and muscular Three with all the necessary ingredients, and
enough variation on the theme, to make any consumer shopping for this kind of
car happy.
What attracts me to the Bimmer, aside from its incredible ability to connect the
driver to the road, is its no-nonsense demeanor. Everything about the car is deliberate
and purposeful. Nothing is done in excess. Restraint is key to class, and the
BMW is the classiest car in this bunch.
It's also among the most fun to drive, though I'm saddened by the low-effort steering
BMW installed to appease buyers more interested in parking at the mall than clipping
apexes. On the highway, the Three is downright twitchy. In the twisties, the steering
becomes more natural, but still can't match last year's perfect combination of
heft, responsiveness and road feel. It's a shame that the creators of the "Ultimate
Driving Machine" have apparently lost sight of the company's performance-oriented
mission. What's next? The Ultimate Shopping Machine? Oh, wait. That's the contradictory
X5.
Thankfully, the rest of the hardware package is nearly perfect. The inline six
engine delivers plenty of power throughout the rev range, always smooth, always
silky, and with an intoxicating high-rpm shriek that I can't get enough of. The
automatic transmission is a joy, though its Sportshift manual mode isn't as responsive
as what is found in the Lexus. Brakes are strong, and the sport-tuned suspension
represents a decent compromise between ride quality and handling.
Manually adjustable seats on a car nearing $40,000 is ludicrous, but once I got
them set properly, they were perfectly comfortable for all kinds of driving. I
greatly appreciated the extending driver's bottom cushion and tilt feature, which,
in combination with the tilt/telescoping steering wheel, made finding a proper
driving position simple.
Despite my issue with the steering and some minor faults associated with cabin
ergonomics (primarily steering wheel control markings and climate control operation),
the BMW is my pick of this litter. The car exudes style, quality and capability.
It's the best car to drive fast on a country road, the best car for a long-distance
road trip and the best car in which to cruise Sunset Boulevard. The 330i can do
it all.
And if you want it to do it all, but for less money, choose the 325i.
Stereo Evaluation - 2001 BMW 330i
|
|