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Layton, Utah Auto Repair Shops

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Layton, UT Car Consumer Discussions

Waning Interest
by ricwhite on Wed Oct 15 15:36:25 PDT 2008
Based upon traffic in the Genesis forums, it appears as if interest in this vehicle is waning.
Genesis MIA Again
by ricwhite on Sat Sep 27 18:21:01 PDT 2008
Just received the October newsletter from the Utah dealership where I bought my Azera and there wasn't even one word about the Genesis. I think that's really odd since back in the April newsletter there was a HUGE headline hyping the Genesis with a message to look forward to further information in the months ahead. But since then . . . nothing. Not a very good promotional strategy by the local dealership. :confuse:
Re: Genesis is Not Being Promoted [backy]
by ricwhite on Sun Sep 21 09:24:41 PDT 2008
And that is a problem... how? Would the locally-produced Genesis commercials be better in some way than the high-profile national ads? The national Genesis commercials are few and far between. Local ads (including TV, radio, and newspaper) are shown daily and indicate to me what the local dealers feel is worthy of being promoted. Sadly, what I am seeing is the Genesis taking the same road as the Azera. It is not being promoted by the local dealerships in my area. They are not even mentioning it in their ads, newsletters or emails. I think this can be blamed mostly on the economy. The local dealerships here are totally focused on "economy" vehicles and have pretty much abandoned all advertising for SUVs and the larger sedans (including the Genesis). What I have observed is that back in March/April there was a lot of hype for the Genesis from the local dealerships. Now there is nothing at all. If you feel this is no problem. Fine. But I think it's a bad sign -- especially for a brand new flagship vehicle that Hyundai is trying to break into a very competitive market.
Genesis is Not Being Promoted
by ricwhite on Fri Sep 19 16:54:33 PDT 2008
Here in Utah, there are a lot of local Hyundai commercials on TV. They are all focused on the Elantra, Accent, and Sonata. Not ONE WORD on Azera or Genesis. In fact, I cannot remember ANY commercial for the Azera since late 2006 in my area. None with the Genesis. There are a few high profile NATIONAL Genesis commercials, but no local ones. Also, I get a monthly newsletter from the Hyundai dealership where I purchased my 2006 Azera. Back in March and April they had a huge talk-up on the Genesis and they sounded really excited about it and said there will be more information upcoming. But May - nothing; June - nothing; July - nothing; August - nothing. I was certain that September's newsletter would at least MENTION the Genesis, but there was nothing -- not even a "Genesis is here. Come and see it" message. I think it's rather odd that these local dealerships had exciting write-ups about the revolutionary Genesis back in March and April but since then haven't said a single word. Even if they didn't have any in stock, you'd think they would still try to build a little interest in it. Back in about April, I emailed the sales rep. I bought my Azera from and told him to email me with information about the Genesis when he got it. I told him I was interested. Not one word and it's now September 19. I hope things will pick up when the V8 becomes available, but it's not looking that good. They completely abandoned the Azera two years ago. I think they are focusing their limited resources on what they think will sell -- the economy vehicles. It's all about money and right now they apparently don't think the Azera or Genesis (or the SUVs for that matter) are worth promoting at all.
Re: New Lease Program [pjkad]
by ricwhite on Fri Sep 19 06:01:13 PDT 2008
So, essentially what Hyundai is saying with the lower residuals is that the Genesis is worth less and depreciates more than what they first thought it would. This does not bode well -- especially with leases. Of course residuals are just guesses at this point since the car has no depreciation history yet.
Re: New Lease Program [richard124]
by ricwhite on Thu Sep 18 16:00:02 PDT 2008
I think you are going to find it hard to find a dealer to give you the official lease price. It took me four tries on my Azera to find one that would do the advertised lease deal. Oddly, all of them on the PHONE told me they would, but when I got to the dealer, terms changed. You can find one, but it might take a few tries.

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