Just traded a 2005 BMW 330 convertible, all hype and a lot of discomfort seats are uncomfortable, ride is harsh, entire interior is cramped, doors are heavy. Lexus: excellent packaging of features including superior sound system, friendly to use navigation system, bluetooth function, rear camera, satellite radio, heated and cooled front seats plus front passenger memory retention settings. Combine the above with a 306 V-6, 6 speed auto and/or sport shift with steering wheel paddles and the overall package is very appealing to enthusiasts as well as just around driving.
While not perfect, the power train mates with an excellent transmission. Ride is surprisingly performance oriented while providing an enjoyable Lexus level of sound supression and comfort. Option packages are comprensive and fairly priced, modern and easy to access and utilize.
Improvements needed, in my view, are more rear leg room, a bit more care in designing front seats and a better trunk layout.