Being a loyal owner of a 1998 Cherokee, I was really looking forward to the Wrangler experience. Turns out it was nothing but trouble. Alignment off day 1, clunking noises coming from the hood when AC was turned on. Automatic transmission takes forever to switch gears, etc, etc... Three trips to the dealer, who thought I was crazy. Now the transmission is dead 200+ miles from home. RIDICULOUS! I think the build quality of Jeeps have gone down considerably, probably too many cost cutting measures. Never again. This car was a piece of junk. At this point I'm trying to get it declared a lemon or have the dealer buy it back. They can keep it! Buyer Beware with Jeep.
Coolness factor. I really wanted to keep this car for a long time. Love the top down driving, really turns heads. Not enough coolness to put up with all of the headaches!!
Build quality needs improvement. So does fuel economy. Automatic transmission is a joke, with strained shifting.