I've owned a G35 Coupe, a Mitsu Eclipse, an SUV, and this takes the cake. I've never had so much fun driving a car. Driving with the top down on a sunny day, I get more looks than I ever did in my fancy sports coupe. Once again, "It's a Jeep Thing". Yea the ride's a little rough, who cares?! I plan on keeping this baby for a long time.
Hard Top/Soft top option, ease of getting soft top up/down (after some practice). Powerful A/C. Love that I have a Jeep in my yuppy neighborhood of Lexus SUVs. Driving with the top down.. and the JEEP WAVE! Extra space & better handling in Unlimited is great.
ABS should be an option on ALL models, its insane they only offer it on Sport. Keep Solar Yellow color permanently. Offer some sort of armrest on the door.