TCI<sup>®</sup> (True Cost of Incentives®) by Manufacturer |

TCI® (True Cost of Incentives®) by Manufacturer

TCI ® (True Cost of Incentives®) by Manufacturer is's determination of each manufacturer's average incentive cost per retail vehicle sold in the U.S. for the months indicated. TCI ® takes into account subvented interest rates and lease programs, as well as cash rebates to consumers and dealers — and is based on the proportion of vehicles for which each type of incentive was used. TCI ® does not include dealer volume bonus incentives and dealer personnel bonuses.



  • charleso charleso Posts:

    Isn't it funny that Subaru spends the least on incentives but it is one of the vehicles consistently rated above average by Consumer Reports. I guess when you have a great product you don't need incentives. Perhaps some American companies should take notice.

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