Escape Passes CR-V In Consumer Interest - AutoObserver
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Escape Passes CR-V In Consumer Interest


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The 2013 Ford Escape saw a bigger surge of consumer interest than did the 2012 Honda CR-V after the competing crossovers made their debut at the Los Angeles Auto Show last week, according to Edmunds.com. According to Edmunds.com site traffic data, the Ford Escape enjoyed a 95 percent lift in average consideration in the days following its unveiling last Wednesday. The CR-V, meanwhile, saw a jump of 25 percent over the same period.

"This is just one of many battles to come in the next 12 to14 months within the crossover SUV segment," said Jessica Caldwell, senior analyst at Edmunds.com. "The Escape and CR-V will fight to outdo each other, but they'll also have a lot of other competitors in an increasingly strong segment that includes other popular choices like the Chevrolet Equinox, Nissan Rogue
and Toyota RAV4."

The new Cadillac XTS enjoyed the highest consideration lift of any model debuting at the LA Auto Show at 101 percent. Edmunds' InsideLine.com praised the new Cadillac's CUE technology system that "looks straight out of Stuttgart or Munich." Other debuts enjoying a significant week-over-week lift include: Hyundai Azera, up 96 percent; Mazda CX-5, up 86 percent; and Infiniti JX,
up 49 percent.

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