I bought mine two weeks ago after conducting extensive research on commuter vehicles to relinquish my diesel pickup to pure recreational status (I tow a trailer). I commute 74 miles per day to and from work and had been using my wife's Mazda 6 for a number of months.
I'm a larger (250 lbs, 5'11") guy so I have a hard time getting into compact cars, so I really didn't enjoy commuting using my wife's car.
I found that I could easily get into and out of this car! The form and fit were perfect for the commute and I believe this car would also be great for long-distance travel and bluetooth connection is perfect when I'm on conference calls. I'm seeing 36 mpg average and it's increasing.
Form and fit, Mileage, bluetooth connectivity, and the price!
Can't think of any at this point. The car has everything that was on my list.