I wasn't inspired by the Prius's unchanging design over the years, which started to look old after awhile. Honda is definitely offering something fresh, with real style. I have only had the 2010 Insight for about 3 weeks and am getting an average 46 mpg without using the econ mode. The driver feedback displays are really good, and help you to economize. I was driving a 2007 Toyota Camry before, and miss the size and power a little bit, but the hybrids really enable you to see what you are doing while driving, and encourage green driving. What a change, and now the other vehicles on the road seem so out-of-date. The future is electric and hydrogen, and the hybrid gets us closer.
Styling, colorful, very useful displays.
The trade off is the size and power, but this is a great start.