The Element is a fantastic car for a very specific segment of car owners. If you want a car that can haul an incredible amount size-wise; and, has AWD to go skiing; and, gets decent gas mileage for commuting; and, is large in terms of driver and passenger seating/comfort (4 max) and is incredibly reliable AND you can appreciate its boxy shape as a necessary attribute of much of the above for < $25K - THEN you can/will love this car. Otherwise, you either will not be interested at all -- OR you point out all the cars that will do SOME of these things better. But you won't find a car that does ALL these things better. This is my 2nd Element and I could not think of another car I wanted.
Space for hauling large objects -- overall comfort, high reliability, AWD performance in snow and ice
Better sound proofing/wind noise abatement. Minor features like heated outside mirrors and rear view camera that does not require navigation system.