A Difficult Year - 2012 FIAT 500 Long-Term Road Test
ADVERTISEMENT

2012 FIAT 500 Long Term Road Test

  • Full Review
  • Pricing & Specs
  • Road Tests (6)
  • Comparison
  • Long-Term

2012 Fiat 500: A Difficult Year

January 09, 2012

fiat 500 hb.jpg
As far as the US is concerned, the 500 didn't exactly set things on fire sales-wise in 2011. Chrysler's goal was 50,000 units, but the brand moved just 19,769 Fiat 500s in the US last year.

It's a disappointment, no doubt. Still, plans are on track to expand the Fiat dealer network and grow the model line by 2013.

It's reported that Chrysler/Fiat's CEO, Sergio Marchionne, has set more a more modest US sales target for the 500 in 2012: between 25,000 and 35,000 units.

What do you think? Is the 2012 goal reasonable, or still a tad too optimistic?

Warren Clarke, Automotive Content Editor

  • Full Review
  • Pricing & Specs
  • Road Tests (6)
  • Comparison
  • Long-Term

Leave a Comment
ADVERTISEMENT

Past Long-Term Road Tests