2012 FIAT 500 Long Term Road Test

2012 Fiat 500: A Difficult Year

January 09, 2012

fiat 500 hb.jpg
As far as the US is concerned, the 500 didn't exactly set things on fire sales-wise in 2011. Chrysler's goal was 50,000 units, but the brand moved just 19,769 Fiat 500s in the US last year.

It's a disappointment, no doubt. Still, plans are on track to expand the Fiat dealer network and grow the model line by 2013.

It's reported that Chrysler/Fiat's CEO, Sergio Marchionne, has set more a more modest US sales target for the 500 in 2012: between 25,000 and 35,000 units.

What do you think? Is the 2012 goal reasonable, or still a tad too optimistic?

Warren Clarke, Automotive Content Editor

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The Edmunds TCO® estimated monthly insurance payment for a 2012 FIAT 500 in VA is:

$135 per month*
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