Cross Creek Subaru

by B.Couture on 08/17/2022

The words perfectly describe the owner Sam Johnson and sales people here at Fayetteville Subaru. Top tier, outstanding, above and beyond. 1st class customer service. This is my second car I've leased with them. There customer service is top notch. The owner really and truly values his customers. The sales people value us as there customers as well, they really want you to be happy and satisfied. Sam Johnson will work with you trying to make everyone happy. This is a place and people you can trust to put your interests 1st. Will be back to get another one.

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by New owner on 01/31/2022

I have recently moved to N.C. and purchased my Subaru in another state so needed to have my new plates attached and a general check-up. The service was pleasant and thorough. My only complaint is that the waiting room leaves something to be desired and was very crowded.

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by Mark B on 12/18/2020

I want to say that everyone involved with our purchase of the 2021 Subaru Forester went 'the extra mile' in making this the best car buying experience we've ever had. Emily Bracey was not only knowledgeable about the car, options, and all things Subaru, but she was extremely helpful when I called with some questions - she is a gem! We have a virtual appointment with Olivia in a couple, to go over any additional questions. Thanks again for all you've done.

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by Craig W on 11/17/2020

Great experience! Everyone was friendly and could answer all of our questions. Not pushy or fake like so many other places. Also love the Forester that they sold us. We won't buy a car anywhere else!

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by Idelfredo on 03/08/2019

I always get the proper service and the right recommendations to use the car

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by Mandapanda on 01/07/2019

People were friendly, very helpful and patience.

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by GKrolick on 01/01/2019

Fast convenient and friendly service

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by Janice brock on 12/29/2018

This is the fourth Subaru I have purchased from this dealership. They are great.

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by Happy Owner on 07/22/2018

First time owners of an Outback and first service performed in June 2018. Prompt, courteous and efficient.

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by BetsyRIP on 07/23/2016

I telephoned Cross Creek to discuss an Outback that they had in my my preferred color. I live 3 1/2 hours away, but was willing to travel. I had already gotten a price in my home town on the same model, but with more added features. I spoke to a salesperson, who quoted me the MSRP. II asked whether that was their best deal. She said that she would need to talk to the sales manager and would call me back. When I hadn't received a return call within a reasonable period of time I telephoned. She quoted me a slightly lower price, which was still considerably more than that of the better-equipped local car. I then told her the price I would pay for that car. She again went off to the sales manager, telling me that she would call back. Again, when I didn't receive a return call I telephoned her. I was told that what I had been quoted was the very best price that they could offer me, that they would not go any lower. I asked whether, if I were to travel the 31/2 hours, would I maybe be able to negotiate a better deal. I was informed that it was pointless for me to do so, as they would not go any lower. A week later I am the proud owner of the better-equipped, local car. It seems that the other car is still on the lot at Cross Creek!

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by Peggy6NC6Maine on 05/31/2016

My mother does not have an email address so she asked me to extend her sincere gratitude of thanks to the Cross Creek Subaru staff for their kindness and professionalism in making her car purchase such a pleasant experience. Her and I would like to especially point out our sales woman, Emily Bracey. The kindness and at ease feel you gave my mother during this process was nothing less than outstanding. She had been nervous for a week coming into this process because her experiences in buying vehicles over some 45-50 yrs has always been something less than pleasant. From the time we walked in unannounced and unscheduled, Emily took away from her already engaging schedule and literally treated us like family. She made sure that my mother got exactly what she wanted in the way of options on the car. My 79 yr old mother was so afraid she was going to be “bullied” into buying something else. From the time mom told Emily what she wanted, Emily put her towards that vehicle. It allowed my mother to “breathe with a sigh of relief” that she didn’t have to have her guard up. It was, by far, the most pleasant car buying experience that either of us have ever been through. I will absolutely seek out this dealership for my next car purchase and I will express to everyone I know that this is the dealership to do business with. The Subaru product is a great one. When you add this type of customer service to it, it is a major win for the manufacturer and the buyer. From top to bottom, this is exactly how a car buying experience should feel. Thank you all so much again. Sincerely, Kevin (son) Evelyn (mom)

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by SouthportNC on 01/01/2016

Absolutely, positively an AWESOME experience! Brittany was my pilot for the buying experience and easily walked me through the buying process with great comfort and to ensure that I was more than happy at each step in the car buying process. Gary, Jessica, John and even Mr. Johnson each made this Subaru Legacy a worthwhile trip from Southport to Fayetteville to buy my car. Stress level was a zero. Buying experience was a 10+. Well done, I say. Will easily be back for another car. Don't hesitate to work with Cross Creek Subaru. Give them a chance - you will be overwhelmingly pleased, I'm sure.

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by TJones0091 on 11/14/2015

My husband bought a WRX a month ago. Our experience when purchasing the WRX was what I thought above and beyond until we went in today to get some work done on it. Everyone today went way out of their way to make sure we were taken care of. I have been looking at the outback since his purchase. Today everyone made me feel like family while making my new purchase of the 2016 outback. They do not give you the run around nor do they try to cheat you of your money. Which was so wonderful since 99.9% dealerships do just that. Philip was great and talked us through the issues. Jimmie our salesman both times well he's just Jimmie, no one can be Jimmie but..Jimmie. There are not enough words to describe how perfect the sales manager, John is! You wouldn't even know who the owner (Sam) is while in there because he is just as engaged in his customers as the entire staff. Thank you! Thank you! Thank you! We can't not say it enough. You all have truly placed a smile on our hearts.

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by vicksbr80 on 10/29/2015

I have purchased many car and trucks over the past 40 years and Cross Creek Subaru is ranked to me the best one ever. The salesman was knowledgeable about the car, (and I tested his knowledge), he was kind and courteous. The sales manager was extremely nice and informative, he went above and beyond to make a great deal that my wife and I could live with. We had been to another Subaru dealership close to our home and the experience was less than stellar. But Cross Creek does what is necessary to make you feel comfortable, informed and at ease when making a car purchase. We didn't intend to buy when we went to look and maybe test drive, but they made us feel so comfortable and relaxed we couldn't say no. I would buy from them again. Everyone from the owner (Sam Johnson) to the finance manager and the parts guy made us feel like we had bought from them many times before.

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by SubieSam on 09/22/2015

Very accommodating and professional. They make sure you understand everything about the car and options you can get. Jimmie was fast and to the point.

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by nichelob on 02/20/2015

A++++++++++ couldn't be happier! Geography: We live in Charlotte. Cross Creek is located in Fayetteville. Timeline: 2/11: 1st contact with Cross Creek Subaru 2/19: Behind the wheel of my brand new 2015 Outback 3.6r Within 3 minutes of using the USAA's "Car Buying Service", Sanden Woodham from CCS called. We knew we wanted a 2015 Outback 3.6r for some time and had been in contact with close to a dozen dealers before we spoke with Cross Creek. Most gave us the run-around about the car we wanted: "These 3.6r Outbacks are hard to come by.......You'll have to order one and it will take 6-12 weeks......, etc." One dealer's salesman even stated that the 2.6i was a better car than the 3.6r and there was not much difference between the 4 and 6 cylinder engines.... even after we told him we weren't interested in a 4-cylinder in the least bit. We believe this was because they didn't have any on the lot and didn't want to lose a sale. Another dealer continuously told us he would follow-up the next day...TWICE....and each time it was 2-days later, explaining that the dealer-swap was almost completed. Sanden immediately found the vehicle we wanted, but it was in GA and had to negotiate a dealer-swap. When other dealer's were beating around the bush, Sanden had the vehicle secured and ready to be brought up to NC. Through this entire process, Sanden's follow-up has been second to none. When Sanden was off, his colleague Gary new every answer to every question we had. Not only did Sanden beat the best out-the-door price of any dealer we negotiated with, but he texted us photos of our vehicle (from his cell-phone) during the process of adding on accessories. He coordinated the delivery of the vehicle to our home in Charlotte and called the next day to follow-up. Incredible service....................the only downside is that they are not in Charlotte. Highly recommended and wouldn't hesitate giving them the first shot at our business if an additional Subaru might be added to our family.

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by Ken_c on 12/06/2014

Sales team offered a low pressure buying experience. They were truly interested in selling us the car that we wanted and for a fair price. In fact they beat the USAA price quote that we had. I've had the car for a little over a month now, and the dealership has been very dedicate in ensuring a positive buying experience to include the service department. Afetr visiting five dealership, they were the first to NOT make us feel like we wee just another quick buck.

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by wrxowner on 11/30/2014

I ordered a 2015 WRX from Cross Creek Subaru in September 2014 and it arrived 4 days earlier than estimated! I worked primarily with Dave Mason, the general sales manager. The process was very involved, given that my vehicle had to be ordered, and I was trading in my current vehicle at the time of delivery. This was my first new car purchase, and from start to finish Dave was thorough and transparent regarding the entire process. Every question/concern I had throughout the ~2 month wait for my new vehicle was address promptly and with a cheerful attitude. These guys really care about costumer service! I would highly recommend any friend or family member interested in a Subaru or trading in a vehicle to go to Cross Creek Subaru. Their pricing for my new vehicle and my trade-in value was extremely competitive! I live in Raleigh, and I wouldn't hesitate to continue using their business.

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by smchasta on 11/16/2014

My wife and I went into the dealership knowing what price to expect for the new Subaru and for a trade in. Floor salesman Jimmy was great, a pleasure to deal with and took us on a test drive. Once we got into John McHann's office, the entire visit went south quickly. The first thing he said was "I'm not going to beat around the bush, we can't go lower than $21,880." The car is less than that online! I even had a printout of the car from the website at $20,880 and he still wanted to argue! He then went on to tell me that my trade-in wasn't worth anything and how they have to spend so much on internet and advertising (I don't know where this was coming from). He then proceeded to pull up my trade-in online and the value at the bottom was significant! He was trying to pay nothing for my trade-in that he could sell for a substantial profit. My wife and I finally got up and left, not even discussing the final price of the vehicle we had come to purchase. We were willing to take it at that price, but the sporadic and belligerent attitude of John really put us off. I would consider doing business with the dealership, but if this guy is involved then I'm walking away.

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by kyleman1 on 08/01/2014

I recently visited Cross Creek Subaru and had an awful experience as their Sales Manager, John M, attempted to bully me and physically challenge me. After a few weeks of deciding which vehicle I wanted to purchase, I had cash in hand and was ready to buy a vehicle from them if we could agree on pricing. I was led into the Sales Manager's, Mr. John M, office and began to discuss pricing with him. Immediately he was flustered by my offer and began to discuss with me why it was so unrealistic. I calmly engaged in discussion with him about pricing and even went as far to have him pull up usaa.com to compare prices that he said were unrealistic. Sure enough, my price was close to what usaa.com's car buying service offered (the prices set by the dealer themselves!). His fluster continued upon discovering this, and his voice began to raise towards me as if to attempt to bully me into accepting his pricing. I quickly realized this and kept my cool, as uncomfortable as it was. When I asked him to compare the features of the usaa.com vehicle pricing to the dealer invoice sheet he had presented to me, he quickly realized he was found out. He threw down his glasses on the table, pointed his hand in my face and almost yelling said to me, "Sir! This is not how we sell cars!" and jumped up, clearly enraged, and stormed out of his office. Shocked and feeling somewhat physically threatened at this point, I stood up and politely informed him that I will be taking my business elsewhere and reminded him that I'm spending my money here and simply wanted a good price. I thanked my floor salesman Mike, who seemed shock by the whole ordeal, and left the dealership. The service here was incredibly unprofessional, rude, and bullying. I strongly advise against interacting with this dealership.

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