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I spent a lot of time researching my latest purchase & test drove quite a few pre-owned certified BMWs at other dealerships. Princeton had as good or better inventory than all the others. Particularly notable were the better appointments/options I was looking for (low miles, sport package, leather, power seats). These were almost non existent at most of the other dealers I had visited, or commanded such a $ premium I was beginning to lose heart. Their staff was also much more knowledgeable and engaging than that of any of the other dealers I visited. By engaging I don't mean pushy, but truly interested in my wants and concerns, always looking for feedback. The test drive experience was much better than I had at any of the other dealers as well. They were also flexible on price and had very simple financing arrangements with a good rate. Even though I was in no hurry to purchase, I bought the vehicle the same day based on what I think was the very best value compared to the competition. Another plus is my experience with their Mini franchise. My wife purchased a Mini there a couple years ago and that experience along with the service we've received to date has been phenomenal.