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Find Ford Dealers in Roanoke, Virginia

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The city of Roanoke, Virginia is part of multiple counties. The current county selection is Botetourt. However, you may choose from the following alternatives

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How I bought my 2006 Ford Escape Hybrid and saved $$$
by jeff_h on Sat Nov 05 09:04:45 PST 2005
I just bought a 2006 FEH and paid $300 over invoice. Here's how I did it, which is the same way I've bought the last 3 cars thanks to internet research (this took a few hours of research but I think it saved me a lot of money): 1) Went and took a test drive at my local dealer's and loved the car, asked the dealer how firm they were on the MSRP and he said they don't come down at all because hybrids are so in-demand. I said thanks, but you don't have exactly the options I want, I'll keep looking. 2) Now that I knew I wanted the car and knew exactly which colors/options were suitable for me based on seeing and driving, I went online to fordvehicles.com and checked the online inventory of every dealer I could think of within 200-250 miles... I live in VA and wanted to check anything within reasonable driving distance so I input the zip codes for Norfolk VA, Roanoke VA, Richmond VA, Alexandria VA, Winchester VA... you get the picture. Then I also did the same for every city in Maryland and Delaware to cover those states (I must compliment that Ford website, they have a great search tool which helps you find the specific colors and 2WD/4WD, made it much easier). So after 3-4 hours of surfing probably 100-200 dealerships I came up with 7 vehicles that exactly fit what I was looking for. 3) I took each of those 7 hits and did the "price quote request" on the Ford website which went straight to that dealer, put in the remarks that "I have done much searching and you have 1 of 7 cars that I like, and that I WILL buy one of those in the next week, so please give me your best price quote." Now the tables are turned and it's not one dealer saying "hey if you don't pay my price some other customer will" it's one customer saying "hey if you don't give me your absolute best price, some other dealer will"... turns our they really wanted my business as the phone calls and emails started coming in immediately. 4) I had 2 of the 7 dealers that came back with the standard "come on down we have a great selection and we'll see what we can do". I didn't ask for a sales pitch, I asked for a price quote, so those guys were history. I had 1 dealer that had 2 of the 7 vehicles on his lot, he said he'd give a flat $1,000 off MSRP on either of them. I was OK with that response but I got a better price elsewhere. I had a couple that simply did not respond, but that's OK as the ones that did knew they were competing with others. The one dealer I went with was the first to respond (in about 30 minutes), and gave me a real number price quote that was $300 over invoice... so I wrote back and asked about "processing charges" or other fees that dealers throw in at the last minute to jack up the price, and there was nothing out of the ordinary there so I was happy and worked the deal with him. I have since written to the other dealers either saying that they a) were beat out because their price quote was beat or b) that they failed to even give a quote and were automatically disqualified. 5) This might seem like an unorthodox way to buy a car, but I saved $1,685 off of MSRP on my 2006 4WD FEH. On my last car I did the same online search thing, and found my car and best deal a few states away, spent $200 for a one-way airline ticket on hotwire and the dealer met me at the airport, only too happy to pick me up to make the deal and I was too happy to save an extra $800! So if you find that you can't get a good deal where you are, I suggest putting the net to work for you and see exactly what's out there and make it work for you. To me it's worth it to save more money, and if it's a long distance sure you have to pay the gas to drive home but you're doing it in a brand new car that was exactly what you were looking for. 6) Yes you can also get a good deal and have your dream car "DX'd" to you from another dealer, but only if your local dealer is a good one and willing to sell you the car for $300 once he gets it. My local dealer was not interested in coming down on the price since it was a hybrid, so I just did the "self-serve DX" and saved a lot of money by doing it myself. Good luck! Jeff

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