Bridging The Gap
Dealer Insight from Edmunds.com

Edmunds Dealer Newsletter
June 2014

Edmunds.com 2014 Car Shopping Trends Report

"New insights into how today’s car buyers shop for a vehicle are hot off the press in the 2014 Edmunds.com Car Shopping Trends Report. Dive into the mindset of today’s buyers and build a better car shopping experience. Did you know that 100% of smartphone owners surveyed say they used their device to perform some sort of car shopping activity, typically for vehicle and pricing info? Find more trends on mobile, pricing, test driving behaviors and more in the 2014 Report HERE."

AutoEconomy Trends: Leasing Goes Mainstream

Leasing...it's not just for young & wealthy drivers of luxury Cars! Auto leasing is at its most popular, accounting for a record 23% of new car sales in 2013.

Lamborghini Dealership Makes Little Boy's Day — and Receives 600,000 YouTube Views

An opportunity to create the memory of a lifetime for 7 year old Jacob, turned into social media gold for Lamborghini North Los Angeles.

Affordable Credit Keeps Auto Sales at a Steady Clip in May, Says Edmunds.com

Edmunds.com forecasts that 1,547,771 new cars and trucks will be sold in the U.S. in May, for an estimated SAAR of 16.2 million. The projected sales will be an 11.5% increase from April 2014.

Automakers Rising to the Challenge of Meeting Economy, Emissions Standards

A new report from the EPA shows that cars and light trucks from the 2012 model year met or exceeded federal standards for fuel economy and greenhouse gas emissions.

Promise Partner Stories: Price Promise Puts More Cars on the Road

In the heart of Texas, eCommerce Director Bill Scarbrough discuses his car selling philosophy and how Price Promise helps them sell more cars. Watch the Video.

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