Edmunds.com Price PromiseSM Program Delivers Strong Early Results for Car Dealers and Shoppers
Results show that participating dealers have seen customer contacts increase as much as 100% and their closing rates with shoppers within a 15-mile radius increase by an average of 15%.
Edmunds.com's 2013 Car Shopping Trends Report
Edmunds.com released an all-new report that mines our extensive data to reveal the most relevant car shopping and purchasing trends in America today.
Q1 Used Car Market Report from Edmunds.com
A new report from Edmunds.com finds that certified pre-owned sales levels are at an all-time high, and they accounted for 21 percent of all used car sales by franchise dealerships in the first quarter.
Auto Industry Braces for Major Shifts in Search Marketing
The auto industry is bracing for major shifts in search marketing as social media and video digital marketing matures. 58% of new-car buyers visited a dealership as a result of watching video content, according to a 2012 study by NADA.