- Jeep and Acura went to the head of the class in Edmunds' third annual Best Retained Value Awards.
- In addition to the brand-level awards, Edmunds issued model-level awards in 22 separate categories.
SANTA MONICA, California — Jeep and Acura went to the head of the class in Edmunds' third annual Best Retained Value Awards.
The awards single out the brands and new car models that have the highest projected residual values after five years based on their average True Market Value price when sold new.
Jeep won the non-luxury division with a projected 50.6 percent residual value after five years. Edmunds cited the Jeep Wrangler and Jeep Grand Cherokee as two popular models that "deliver big residual value for their owners."
"The Wrangler is especially vital to the brand because its retained value sits at an elite level matched by few other vehicles in any segment," said Joe Spina, Edmunds.com director of auto remarketing.
Spina noted that this is the second year in a row that Acura has won.
"The brand clearly has done a great job distinguishing its value in a hypercompetitive luxury market," he said.
In addition to the brand-level awards, Edmunds issued model-level awards in 22 separate categories.
Ford and Toyota tied for the most model winners with four apiece.
The model winners include the Ford Mustang, which took home the top prize in the under-$35,000 convertible segment; the Ford Shelby GT500, which won in the over-$45,000 convertible segment; the Ford Focus, which came out on top in the under-$20,000 sedan segment and the Ford Flex, the favorite in the over-$35,000 wagon segment.
Toyota models which won in their separate categories include: The Toyota Tacoma, which won the compact-truck category; the Toyota Prius, which came out on top in the hybrid category; the Toyota 4Runner, which dominated the $35,000-$45,000 SUV category and the Toyota Venza, which topped its competitors in the under-$35,000 wagon category.
Other model winners include the Honda Civic, which won the under-$25,000 coupe category and the Chevrolet Camaro, the winner in the $35,000-$45,000 convertible category.
A full list of model winners can be found online.
Edmunds determined each model's competitive segment based on its body type and the sales-weighted average MSRP of all available styles, excluding destination charges, of that model's body type.
Edmunds defines "retained value" as the projected private party resale value after five years in the market and assuming 15,000 miles driven per year, express as a percentage of the True Market Value price when sold new.
Edmunds says: Critical information for any new-car shopper.