Hackomotive Winner Connects Dealers to Car Shoppers Via Text Message | Edmunds.com
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Hackomotive Winner Connects Dealers to Car Shoppers Via Text Message


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Just the Facts:
  • The winner in Edmunds' second annual Hackomotive competition developed a new tool that makes it easier for car dealers to connect with customers via text message.
  • Carcode.me is a Web site plug-in that gives dealerships a phone number for mobile shoppers to text and provides the dealership with an app that allows staff to respond to and manage conversations.
  • "Our own research shows that the number of car shoppers using text message to connect with dealers continues to grow," said Edmunds CEO Avi Steinlauf.

SANTA MONICA, California The winner in Edmunds' second annual Hackomotive competition developed a new tool that makes it easier for car dealers to connect with customers via text message.

Carcode.me is a Web site plug-in that gives dealerships a phone number for mobile shoppers to text and provides the dealership with an app that allows staff to respond to and manage conversations.

"Our own research shows that the number of car shoppers using text message to connect with dealers continues to grow," said Edmunds CEO Avi Steinlauf.

He added: "Carcode offers a solution that helps dealers meet that growing demand.

"Innovations like this — not to mention all the others that we saw over the last three days — are important steps toward the industry's goal of building a better car shopping experience."

Seattle-based Carcode.me took home the $20,000 grand prize.

The $10,000 2nd-place prize went to Team Au.to for its automotive-specific search engine. A $5,000 3rd-place prize was given to Team Showroom for its site that offers a "visceral car research experience."

A seven-judge panel of tech, marketing and automotive business leaders picked the winners.

More information can be found at Hackomotive.com and on Twitter @hackomotive.

Edmunds says: Congratulations to the winners and to so many teams with innovative ideas.

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