2013 Volkswagen Jetta Fashion Squad Car Debuts
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2013 Volkswagen Jetta Fashion Squad Car Debuts


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Just the Facts:
  • The 2013 Volkswagen Jetta Squad Car is designed to track fashion at some of the biggest red-carpet events of the year.
  • The 2013 Volkswagen Jetta will be part of five of Hollywood's biggest award shows highlighting a year-long partnership between Volkswagen of America, Inc. and E! Entertainment.
  • Fashion Police co-host George Kotsiopoulos and his co-captain will drive around Los Angeles in the Squad Car in search of great style during the Golden Globes, SAGs, Grammys, Academy Awards and Emmys.

HERNDON, Virginia — The 2013 Volkswagen Jetta Squad Car is designed to track fashion at some of the biggest red-carpet events of the year.

The 2013 Volkswagen Jetta will be part of the red-carpet fun at five of the biggest award shows of 2013, highlighting a first-of-its-kind, year-long partnership Volkswagen of America, Inc. put together with E! Entertainment.

Hollywood's elite will see the special 2013 Jetta cruising around town with Fashion Police co-host George Kotsiopoulos, along with co-captain, Amanda, behind the wheel looking for great style that doesn't break the bank, said VW on Thursday.

The Fashion Squad teasers and spots will air leading up to and during the big night of the Golden Globes, SAGs, Grammys, Academy Awards and Emmys.

E! will host a special Fashion Squad site during awards' season where fans can view George's fashion adventures as well as photo galleries of their favorite stars from the red carpet.

The Jetta will have a presence during the commercial breaks, too. It's featured in two new advertisements, "Bad Dog, Good Volkswagen," which will be shown during the Golden Globes, and "Door Thunk" that will be shown during the SAG awards on January 27.

The Jetta Hybrid will be featured in a 30-second spot titled "Passing Lane" during the Grammys. The Hybrid also will be featured in a spot leading up to the Academy Awards.

Edmunds says: Move over Joan Rivers, the 2013 Volkswagen Jetta Squad Car is on patrol.

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