Our first BMW. Picked up this car new and like the way it handles and drives. The cup holders are fine with me. I like how they are out of sight when not in use. The radio is good. One must be near deaf to need or want a lounder one. The car is not made for people with big feet. Wife is small and has small feet, and she drives the most, where I'm tall and me feet hit the brakes or gas ped by accident often. Still, it's ok. However, since buying this car, it's been in the shop 3 times for a diff. problem. (my luck). First time, they replaced said diff., next, replaced oil and added some, wanted us to drive it aound a few weeks, next, they ordered another diff.. Still waiting
Looks and size.
Better gas milage. Better diff. maybe? One can't be too happy about a differential problem.
Before you purchase a 328i please check the equipment list. Base car has no tinted windshield, no alarm, not even a beep when you lock the car. Perhaps a $550.00 special paint job, no seatback storage and perhaps other items I missed. Billed out at $39,000 and not even XM radio. First oil change is 12,000 mi. But, it is a tremendous driving machine. The advertising is correct. Almost only want to drive on two lane roads. Great grip, great brakes only the low beams are a little to low. Fun to drive but check your extras. My responsibility to check equipment. If you want a real car to drive, get a 328i, nothing like it.
six speed shiftable automatic. Parking lights. Air conditioner. The "feel" when you go into a turn. Many other attributes.
Cup holders, simplify the operating controls. Instruction manual is complicated, it refers you to other pages and sections to get answers to questions.
Fantastic driving machine. But, there are some issues that trouble me. Check out all the standard features prior to purchase. Many items standard on a much less expensive car are not there. No security system, not even a beep from the horn when locking vehicle. One outlet for GPS, lighter, or any other electronic stuff you might have. No pocket on back seats. Cup holders flimsy. Run flat tires. Picked up a screw. Had to patch inside of tire. No tire warranty, . And some other items I feel should be standard. My fault, was so excited after test drive did not think of small things that should be there. For forty grand one EXPECTS them. However, the car is one helluva driving machine.
Driving feel, fit and finish. So many features I still don't know how to use them all. Maintenance program.
When every Auto maker aims at the BMW 3S when build or redesign it tells is all it is the BM for all luxury and sport in this sigma. Every auto maker that i can think of has to mention the BMW 3S in one way or another, matter of fact several of them believe that it is the ultimate goal to match the 3S as passing it is almost impossible unless it is another beamer.
Reduce the road noise and the doors/windows creaking noise, and maybe get rid of the run flat tire or replace them with something with less road noise