2010 BMW 3 Series 328i xDrive 4dr Sedan AWD (3.0L 6cyl 6M)
Nice car with lots of delightful features (especially with the almost fully loaded car). There have been a lot of complaints about the run flat tires. They are noisy and makes the car handle poorly. A great car has been a bit handicapped because of this choice by BMW which maybe should be offered as an option to buyers. Note that runflats are not installed on BMW's pure sport M3 model. This shows you what BMW themselves think about runflat tires. The base audio system is also very poor IMO. But there are tons of details and safety features that one should not overlook and other than the nitpicks above this is an awesome car. There is a reason why this is very popular in this segment
IDrive, Engine power, Exterior and interior fit/finish and looks.
Get rid of runflats or offer as option, improve base audio system, improve knee room for driver.