Pininfarina Sergio Honors Legendary Designer

2013 Geneva Auto Show


  • Pininfarina Sergio Picture

    Pininfarina Sergio Picture

    The Pininfarina Sergio concept at the 2013 Geneva Auto Show is designed to honor Sergio Pininfarina. | March 04, 2013

2013 Geneva Auto Show

Just the Facts:
  • The Pininfarina Sergio, a concept car that honors legendary designer Sergio Pininfarina, was unveiled on the eve of the 2013 Geneva Auto Show.
  • The two-seater "barchetta" is a one-off that is believed to be based on the Ferrari 458 Italia.
  • Pininfarina said it will reveal more details about the car on Tuesday.

GENEVA — The Pininfarina Sergio, a concept car that honors legendary designer Sergio Pininfarina, was unveiled on the eve of the 2013 Geneva Auto Show.

The two-seater "barchetta" is a one-off that is believed to be based on the Ferrari 458 Italia.

Pininfarina said it will reveal more details about the car on Tuesday.

The concept is a critical one for the company, which is entering a new era following the death of Sergio Pininfarina last year. The concept gets a swoopy shape and a roofless design.

Sergio Pinanfarina led one of the world's best-known auto design and coachbuilding firms. The company, founded in 1930 by Pininfarina's father, designed cars for Fiat, Alfa Romeo, Maserati, Cadillac and Volvo, among others. But it was most closely linked with Ferrari.

At the time of Pininfarina's death last July, Ferrari's Luca di Montezemolo said: "Sergio was one of the most important advocates of 'Made in Italy' all over the world, a man who gave Italy credibility and splendor."

Pininfarina on Sunday issued a brief statement about the concept car, describing it as a vehicle "which renews the spirit of the extraordinary achievements born under Sergio Pininfarina's guide."

Edmunds says: This concept should reassure any doubters that Pininfarina is still a force to be reckoned with, even without the influence of Sergio Pininfarina.

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