Safety-Oriented 2013 Volvo V40 Rolls Into 2012 Geneva Auto Show

2012 Geneva Auto Show


  • 2013 Volvo V40 Picture

    2013 Volvo V40 Picture

    The 2013 Volvo V40 debuted at the 2012 Geneva Auto Show. | March 06, 2012

5 Photos

2012 Geneva Auto Show

Just the Facts:
  • The safety-oriented 2013 Volvo V40, laden with such features as a pedestrian airbag and cross traffic alert, debuted on Tuesday at the 2012 Geneva Auto Show.
  • Volvo said the V40 is intended for European markets.
  • The V40 is the five-door hatchback sibling to the Volvo C30.

GENEVA — The safety-oriented 2013 Volvo V40, laden with such features as a pedestrian airbag and cross traffic alert, debuted on Tuesday at the 2012 Geneva Auto Show.

Volvo said the V40 is intended for European markets. Pricing and specifications will be announced at the end of March, with deliveries expected in September. Volvo said that 85 percent of the total volume of 90,000 units per year will go to European customers. It said the markets include the United Kingdom, Germany, Sweden, France, Belgium, Italy, the Netherlands, Spain, Japan, China, Switzerland and Australia — but not the U.S.

The V40 was leaked on Facebook ahead of the Geneva auto show. The V40 is the five-door hatchback sibling to the Volvo C30.

Among the more intriguing safety items on the V40 is what Volvo calls the world's first pedestrian airbag. Sensors in the front bumper "register physical contact between the car and the pedestrian," said Volvo in a statement. The rear end of the hood is released and the airbag is deployed. It covers the area under the hood, one third of the windshield and the lower part of the A-pillar. The raised hood and airbag are designed to reduce the severity of pedestrian injuries in a crash.

The V40 also has a pedestrian detection system. If a pedestrian steps in front of the car and the driver does not respond in time, the car can automatically activate the brakes.

The V40 also gets a cross traffic alert system that uses radar sensors at the back of the car to alert the driver to crossing traffic from the sides when reversing out of a parking space. Smaller objects, such as bicycles and pedestrians, can be detected with the system.

Another safety aid is a road sign information display that uses a camera to detect road signs. They are then shown on the instrument panel.

The V40 is not just a study in safety, however. Buyers can personalize the car with an exterior accessory styling kit that bundles deflectors, a rear diffuser, a striping kit and rectangular, chrome twin tailpipes. Other options include 18-inch alloy wheels and a roof spoiler, along with a panoramic glass roof.

There's even an update in cupholders. The V40 gets a foldable two-cup holder integrated into the center of the rear seat cushion that can be tucked into the seat cushion when not in use.

The engine range includes Volvo's 177-horsepower five-cylinder 2.0-liter turbodiesel engine and the turbocharged five-cylinder 2.5-liter T5 gas engine that makes 254 hp and gets the car from zero to 62 mph in 6.7 seconds. The T5 version comes with a six-speed automatic transmission.

Edmunds.com says: Pretty easy to make the case for the Volvo V40 on American roads, although Europeans get the first crack at it.

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