August Sales - 2012 Audi A8 Long-Term Road Test

2012 Audi A8 Long Term Road Test

2012 Audi A8L: August Sales

September 5, 2012

Photo by Scott Jacobs

August sales were kind of meh for the A8; with 470 units sold, the model showed a mediocre 0.4 percent increase year-over-year. Across all models, though, the manufacturer reported its highest August sales ever. With 11,527 in total new-vehicle sales, Audi's performance last month represents a 13 percent increase over the record set in August of 2011.


- August 2012 ranks as the best August in Audi of America history.

- Audi A4 sales up 21.5% compared to August 2011; YTD sales grew 6.3% compared to previous period.

- Audi A5 sales up 26.9% compared to August 2011; YTD sales grew 9.1% compared to previous period.

- Sales of Audi A6 increased 58.6% compared to August 2011; YTD sales up 112.3% compared to previous period.

- Sales mix for Audi TDI clean diesel models finish the month at 56.2% for the A3 TDI and 19.2% for Q7 TDI.

- For the record-setting month of August 2012, four Audi models recorded year-over-year sales increases of 20% or more, including the Audi A4, the Audi A5, the Audi A6 and the Q7 models.

- Audi Certified pre-owned sales set an all-time record of 3,366 vehicles sold, amounting to the best August in Audi history, despite the reduced inventory of available models for the program.


Warren Clarke, Automotive Content Editor

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