FOR IMMEDIATE RELEASE
Country's Largest Auto Megadealer, AutoNation, Joins Edmunds.com's Powershopper Service
Santa Monica, CA, December 13, 2000- Edmunds.com, Inc., the Web's leading consumer resource for unbiased automotive information, today announced that the nation's largest automotive retailer, AutoNation, Inc. (NYSE: AN) has joined Edmunds.com's PowerShopper service.
"AutoNation embraced the internet as a valuable sales channel early on, demonstrating progressive leadership among dealers in the world of automotive e-business," said Peter Steinlauf, Edmunds' Chief Executive Officer. "We expect other dealer groups will follow AutoNation's lead in recognizing the increases in vehicle sales, credibility and customer satisfaction they can achieve when they partner with a trusted organization like Edmunds.com."
Through the Edmunds.com's PowerShopper service, car shoppers get immediate access to online and offline purchase options in the informative, consumer-friendly environment of the Edmunds web site. Edmunds details the specific steps of the buying process for each of the Powershopper partners so that car shoppers can compare and select the method most comfortable for them. When ready, car shoppers are seamlessly transferred directly to the transaction partner of their choice.
In addition to AutoNation, Edmunds.com's other PowerShopper partners include Autobytel, CarsDirect, DriveOff, GM BuyPower, LiquidPrice.com, MSN CarPoint, and Sonic Automotive.
Participating companies were selected based on several criteria, including their ability to provide a service of value to consumers, their current or expected ability to service a broad geographic area, and their technical infrastructure. Shoppers can directly verify whether Edmunds.com's PowerShopper partners meet these qualifications by visiting Edmunds.com's Town Hall, a forum in which consumer comments on automotive products, services (including Edmunds.com's PowerShopper) and news are posted.
Headquartered in Santa Monica, CA, Edmunds.com is the Internet's pioneer and leader in providing free, third party automotive information, tools and services for consumers. Edmunds.com empowers, educates, and engages visitors by providing them with straightforward information on key aspects of buying, selling, and owning a vehicle. Users are provided automobile pricing data, extensive automobile reviews, consumer information, safety updates, incentive and rebate news, expert analysis of developments in the automotive world, and the Town Hall, an interactive community of more than 500,000 active members. Edmunds.com was ranked number one in the Survey of Car-Shopping Web Sites as reported by TheWall Street Journal, rated number one automotive and second overall web site in the Dialscore loyalty study above Yahoo!, Amazon and Mapquest, was named as one of Yahoo! Internet Life's 50 Most Incredibly Useful Sites, one of Money's 50 Most Useful Financial Websites, and is regularly mentioned as a valuable resource in these and other publications.